Your customers have answers. I help you hear them.
You know you should talk to customers more. But you're busy running the business. I handle the interviews and turn them into insights, stories, and videos you can actually use.
Book a conversation“We gave Hollie a list of clients. A few weeks later she came back with reports, insights, video case studies, social media clips... all so valuable yet we never would have done it ourselves.”
Chad Sakonchick
Founder, BetterLegal
I'm Hollie — I've spent years as a documentary filmmaker learning how to draw out real stories from real people. Now I bring that skill to customer research.
The people paying you have all the answers.
Your customers know why they chose you, what nearly stopped them, and how you compare to alternatives. That's invaluable insight — if you have time to ask.
The Reality
You're busy. Customer calls keep slipping down the list. When you do talk to them, it's about support issues or renewals — not the deeper questions that shape your product and positioning.
Let Me Handle It
I run the interviews so you don't have to. You get deep, honest conversations with customers — without taking time away from running your business.
Already running surveys?
Surveys tell you what. Interviews tell you why.
Surveys are great for breadth — quick data from lots of people. But they're shallow. Interviews go deeper, uncovering the stories and motivations behind the numbers.
Surveys
- •Breadth — reach many customers quickly
- •Structured questions, limited answers
- •Shows patterns and trends
- •Hard to understand the 'why'
- •Shallow — surface-level feedback
Interviews
- •Depth — truly understand each customer
- •Open conversation, follow-up questions
- •Reveals the stories behind decisions
- •Uncovers motivations and emotions
- •Rich — publishable quotes and insights
You don't have to choose. Use surveys for the numbers, interviews for the narrative. Together, they give you the full picture.
How it works
Four simple steps to customer clarity
Discovery Call
A short call to understand your business and what you want to learn.
Planning
Together we identify which customers to speak with and what questions matter.
Interviews
I interview each customer one-on-one. 30-45 minutes, recorded.
Insights
Clear summary, direct quotes, and written customer stories ready to use.
What you'll get
Deep customer conversations reveal things surveys and NPS scores never will.
Why They Chose You
The real reasons customers picked you over alternatives — in their own words. Perfect for positioning and messaging.
Competitor Insights
See your market through your customers' eyes. Learn who else they considered and what made the difference.
Honest Feedback
Customers open up to an external interviewer. You get the truth — the hesitations, the frustrations, the wins.
Your Time Back
I handle scheduling, interviews, and follow-ups. You get the insights without the calendar chaos.
Ready-to-Use Content
Written stories and video case studies you can publish immediately. No editing required.
Depth, Not Data
30-45 minute conversations that go beyond surface-level feedback. Real understanding, not just metrics.
What you get
A complete package designed to give you actionable insights and ready-to-use content.
Timeline: 3-4 weeks from first call
Example Package
5 Customer Interviews
Everything you need to understand your customers
5
Interviews
5
Written Stories
5
Video Case Studies
3-4
Weeks
Smaller and larger packages available
We handed Hollie a list of customers. Weeks later, she came back with insights, video case studies, and social content we simply never would've created on our own.
Who is this for?
This is for busy founders who...
Know they should talk to customers more — but can't find the time
Want deep insights, not just NPS scores and survey data
Need compelling customer stories for their website and sales decks
Are curious how customers really see them vs competitors
Are preparing for a rebrand, launch, or funding round
Want video testimonials without the awkward DIY approach
Meet your interviewer
Hollie Harrington
Award-winning documentary filmmaker who spent years interviewing people for a living — drawing out real stories, building trust quickly, and finding the moments that matter.
She now brings that same approach to customer conversations. No scripts. No leading questions. Just genuine curiosity and the patience to let people speak.
When she's not interviewing customers, she works as an actress. She lives in Norwich, UK.
Ready to hear what your customers really think?
No pitch. No pressure. Just a short conversation to see if this is right for you.
Book a 15-minute call